January 19, 2025
Pikado X Trenderz case study
Find out how Trenderz helped Abidjan's Pikado pastry shop increase awareness and sales via an influencer campaign on Instagram, generating 927,000 interactions and a +15% increase in sales.
January 19, 2025
African brands' strategies for building strong online communities
Discover how African brands are creating strong online communities by valuing local culture, using social networks, and engaging local influencers for lasting impact.
January 19, 2025
The Evolution of Influence Marketing over the Years
Explore the evolution of influencer marketing: from celebrities to niche influencers on Instagram and TikTok. Discover how brands today are using the authenticity of influencers to captivate audiences.
